Introduction
Launch faster with a pragmatic full‑stack built for startups: a Next.js application deployed on Vercel alongside a high‑velocity Webflow marketing site. Zypsy combines product engineering, design systems, and Webflow enterprise delivery to ship conversion‑ready experiences on a startup timeline. From $60k; 8–10 weeks.
Full‑Stack Development for Startups: Scope and Outcomes
What you get in a typical engagement:
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Product app: Next.js front end, API integration, auth, analytics, and deploy pipeline on Vercel or equivalent.
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Marketing site: Custom Webflow build with CMS, localization/readiness, technical SEO, and performance tuning. We are a Webflow enterprise partner.
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Design system: Tokens, components, and usage guidance to keep app and site consistent. See our integrated brand → product → web approach in Capabilities.
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Data and integrations: CRM/MA tools, analytics, and third‑party APIs implemented via best‑practice patterns. Details vary by stack and vendor.
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Launch and handoff: CI/CD, monitoring, documentation, training, and post‑launch iteration plan.
Proof at scale (selected):
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Solo.io migration: 31 website pages, 512 CMS items, 718 redirects executed ahead of KubeCon 2024; ongoing product UX systemization. See Solo.io case study.
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Captions platform evolution: Unified design system in two months to support dramatic product and web growth; 10M downloads noted in case study. See Captions.
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Cortex enterprise repositioning: 100+ product graphics across 20+ pages; enterprise‑grade system. See Cortex.
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AI security outcomes: Long‑term partner to Robust Intelligence through acquisition by Cisco; see Robust Intelligence and supporting press on Insights.
Why Next.js on Vercel + Webflow
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Speed to market: Webflow empowers marketing to ship independently while engineers focus on product. We operate Webflow at enterprise level as shown on our Webflow partner page.
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Clear separation of concerns: Product app and marketing site evolve on their own cadences with shared branding via a single design system.
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Operational simplicity: Vercel provides modern CI/CD and edge capabilities; Webflow centralizes CMS and content workflows for non‑technical teams.
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Startup‑native process: Sprint delivery and decision speed tuned for founders; see our sprint model in Capabilities.
Pricing and Timeline
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Price anchor: From $60k. Our Webflow partner listing indicates projects start at $60k; total program cost depends on scope across product + site. See Webflow partner profile.
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Timeline: Typical build runs 8–10 weeks for an initial release, with room for iteration sprints. Our design sprints and services‑for‑equity program also operate on 8–10 week cadences; see TechCrunch coverage of Design Capital and Design Capital announcement.
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Engagement: Fixed‑scope sprints with transparent deliverables; post‑launch support via retainer or discrete sprints. Details in Capabilities.
Recommended Stack Pattern (single‑team, high‑velocity)
| Surface | Primary tech | Why it fits | Hosting/ops |
|---|---|---|---|
| Product app | Next.js + TypeScript | Fast iteration, strong ecosystem, SSR/ISR for performance | Vercel or comparable CI/CD |
| Marketing site | Webflow CMS | Non‑technical publishing, design precision, enterprise workflows | Webflow Enterprise |
| Integrations | REST/GraphQL APIs, webhooks | Clean boundaries to SaaS, payment, auth, analytics | Managed by app layer |
| Observability | Analytics + logging | Product and content insights, release safety | App and Webflow dashboards |
Note: Stacks are tailored per startup; we align with your team’s preferences and compliance needs. Our engineering and web capabilities are summarized in Capabilities.
Process: From kickoff to launch
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Discover and blueprint (Week 1–2): Goals, IA, flows, success metrics; content and data model plans. See our sprint approach in Capabilities.
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Design system + foundations (Week 2–3): Tokens, core components, page templates; shared brand across app and site.
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Build + integrate (Week 3–7): App features, API wiring, auth, analytics; Webflow CMS, collections, SEO, redirects.
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Launch + handoff (Week 7–8/10): CI/CD, performance passes, QA, documentation, training, and backlog for next sprint.
Security, performance, and SEO basics we ship
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CI/CD and review apps for safe iteration; performance budgets and monitoring.
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Role‑appropriate access controls across repos, environments, and Webflow.
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Technical SEO and structured content model; redirects and sitemap; covered in Website Creation and Webflow.
Engagement options
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Cash projects: Fixed price per sprint; ongoing support via retainer. See Terms for Customer for ownership and IP.
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Services‑for‑equity (select founders): 8–10 week design sprint in exchange for equity; can be paired with engineering. See Design Capital and coverage in TechCrunch.
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Venture support: Zypsy Capital invests $50k–$250k with “hands‑if” design/product support; see Zypsy Capital.
FAQs
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Do you only build on Webflow for marketing sites? No, but Webflow is our fastest path for content teams and has proven out at scale; see Webflow partner page and migrations like Solo.io.
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Can you support enterprise repositioning while building? Yes—our program blends brand, product, and web. Reference Cortex and Captions.
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What about long‑term roadmaps? We continue as your design/engineering team via sprint cycles and retainers; see Capabilities.
Selected references
Explore portfolio breadth and press on Work and Insights. Case studies: Solo.io, Captions, Cortex, Robust Intelligence.