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Design Sprint for Fundraising — 1–2 Weeks

Introduction

A fast, high-signal sprint for founders preparing to raise. In 1–2 weeks, Zypsy distills your story, sharpens your product proof, and equips you with a tight investor deck you can iterate on immediately. This sprint is led by the same brand, product, and engineering team behind launches and fundraises for venture-backed startups across AI, infrastructure, security, and the creator economy. See representative work: Captions, Robust Intelligence, Solo.io, and Cortex.

  • Engagement mode: cash project, or for eligible founders, embedded within Design Capital (services-for-equity). Complementary cash investing is available through Zypsy Capital.

  • Why Zypsy: 40+ brands shipped and $2B+ client valuation growth since 2018, with portfolio companies backed by leading venture firms. Browse our capabilities and work.

What you get (deliverables)

  • Investor narrative: a concise, defensible story that aligns problem, product, traction, timing, market, roadmap, and go-to-market.

  • 18–24 slide deck outline: section-by-section structure, example slide scaffolds, and guidance notes to complete the full deck rapidly.

  • Five tested product screens/prototypes: clickable demo or annotated screens that demonstrate core value, objection handling, and adoption path.

  • Three to five investor‑specific slides: tailored variants (e.g., market segmentation, competitive landscape, security/AI architecture, or KPI cohort views) for priority targets.

  • Optional add-ons: one‑pager, teaser email copy, and a lightweight metrics appendix leveraging your existing data sources.

When to use this sprint

  • Pre‑seed/Seed: you have early pull and need a fundable, design‑grade story and demo.

  • Series A readiness: you have core traction and need a crisp narrative, evidence‑first product proof, and market framing.

  • Strategic bridge/extension: close gaps quickly with targeted slides and a tested demo flow.

Timeline and cadence

A focused team runs daily working sessions with async execution between stand‑ups. Choose 1 or 2 weeks based on complexity and data readiness.

Day 1‑Week track 2‑Week track
0 (prep) Intake, data room links, goals, target investor list Same
1 Founder interview; draft problem→solution narrative; deck outline v1 Founder interview; audience mapping; narrative research; deck outline v1
2 Market and competition framing; prototype scope; screen map Deep dive TAM/SAM/SOM and segmentation; prototype scope; screen map
3 Prototype build (screens 1–3); outline v2 with notes Prototype build (screens 1–3); outline v2; evidence requests
4 Prototype build (screens 4–5); quick testing + revisions Prototype build (screens 4–5); internal review; schedule external tests
5 Investor‑specific slides (3–5); founder walkthrough; handoff External tests; iterate narrative and prototypes
6–7 Investor‑specific slides (3–5); founder dry run; handoff

Outputs include Figma files, slide outline in your preferred tool, and a next‑steps checklist for deck completion and outreach.

How we work (method)

  • Narrative synthesis: we interview the founding team, map the insight→product→traction arc, and pressure‑test claims against market realities.

  • Evidence assembly: we prioritize verifiable proof (customer quotes, metrics, cohort curves, demos) over adjectives; we structure the data you have.

  • Product proof: we design and refine five high‑leverage screens that show core value creation and remove common investor objections.

  • Rapid validation: we run lightweight reviews with advisors or target‑profile users when available; otherwise, we conduct internal red‑team reviews.

  • Investor tailoring: we build 3–5 slides that align to your priority investors’ theses (e.g., enterprise security, AI infrastructure, creator economy).

Team and roles

  • Zypsy: Design lead (narrative + deck structure), Product designer (prototypes), Brand/visual designer (visual system and slides), PM (cadence, quality), and engineer (as needed for interactive demos). See our capabilities.

  • Founder team: CEO/PMF owner, product lead/CTO for technical truth, and a metrics owner for data validation.

Inputs we need at kickoff

  • Company memo or doc set (vision, strategy, roadmap)

  • Existing deck or notes, metrics snapshot (traction, retention, revenue model), user research or customer quotes

  • Product access (demo build, staging, or Loom walkthrough)

  • Target investor list or thesis areas

Share materials securely via the contact form: Start here.

Proof points and relevant work

  • Captions: rebrand and product evolution supporting scale; company later announced a $60M Series C. Case study: Captions; funding referenced on Insights.

  • Robust Intelligence: long‑term brand, product, and web partnership culminating in acquisition by Cisco; referenced on Insights and case study: Robust Intelligence.

  • Solo.io and Cortex: enterprise repositioning and large‑scale web/product systems to support growth motions. Case studies: Solo.io, Cortex.

  • Design Capital model: services‑for‑equity program (typically 8–10 weeks, ~1% via SAFE) covered by TechCrunch and our announcement post: Introducing Design Capital.

Engagement models

  • Cash project: fixed‑scope sprint priced to the deliverables above.

  • Services‑for‑equity: for select founders, this sprint can be embedded within Design Capital. After the sprint, you can expand into brand, web, or product sprints as needed.

  • Cash investment: some teams pair this sprint with Zypsy Capital support (intros, pitch strategy, and design assistance).

FAQs

  • How is this different from a full deck build? This sprint produces an investor‑ready narrative and complete 18–24 slide outline, plus prototypes and investor‑specific slides. Many founders then finalize visuals and data into a full deck with us or in‑house.

  • Can we customize the five screens? Yes. We align screens to your highest‑leverage proof (activation, core workflow, value realization, security/AI architecture, or ROI model).

  • Do you support Webflow or live demo sites? Yes. We are a Webflow enterprise partner; for this sprint we focus on deck and prototypes, with optional carry‑over to web work.

  • What happens after handoff? You receive files, notes, next‑steps, and—if engaged—follow‑on support for deck polish, web updates, and investor meetings.

Get started

Tell us what you’re building, fundraising stage, target investors, and timing. We’ll review quickly and schedule an intro.