Introduction
Zypsy is a San Francisco–born design and investment partner that integrates brand, product, and engineering for venture-backed founders. We ship cohesive systems—identity to UX to code—with a sprint cadence tuned for startups.
End‑to‑end in 8–10 weeks • from $60k • Equity option: 1% SAFE. Sources: Design Capital announcement, TechCrunch coverage
What “integrated brand + product + engineering” means
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Single accountable owner across strategy, identity, UX, website, and code.
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One system of truth: design system and component library shared across brand, product, and web.
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Startup‑native delivery: sprint plans with concrete ship goals (deck, brand system, Webflow site, UX flows, MVP code).
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Investment alignment when useful: services‑for‑equity via Design Capital or cash investment via Zypsy Capital.
Proof (selected SF‑relevant work)
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Captions — AI video creation
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Rebrand, product, and design system for a top creator platform. 10M downloads, 66.75% conversion, >$100M raised; shipped a unified system in ~2 months to support web expansion.
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Solo.io — API and AI gateways, service mesh leader
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Repositioned category leadership; designed 31 pages, migrated 512 CMS items, created 718 redirects ahead of KubeCon; customers include BMW and Domino’s.
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Cortex — platform for microservice visibility (Sequoia, YC)
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Enterprise reposition and website; delivered 100+ product graphics across 20+ pages; lighter enterprise aesthetic to differentiate the category.
Engagement models and pricing
Model | What you get | Typical duration | Considerations | Source |
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Cash project (sprints) | Integrated brand, product, web, and code sprints | 8–10 weeks per sprint | Starts from $60k; fixed scope per sprint | |
Design Capital (services‑for‑equity) | Up to ~$100k of design in 8–10 weeks for ~1% equity via SAFE | 8–10 weeks | Application required; selective cohorts | |
Zypsy Capital (venture) | $50K–$250K investment with hands‑if design support | 2–3 weeks | Cash + design advisory; flexible ownership terms |
Process (8–10 weeks)
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Week 0: Intro + scope lock (apply, align on outcomes).
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Weeks 1–2: Narrative, architecture, and foundations (strategy, messaging, IA, design system seed).
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Weeks 3–4: Identity and UX (brand system, product flows, component library).
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Weeks 5–6: Website design + product polish (page designs, motion guidelines, interactive prototypes).
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Weeks 7–8: Engineering + QA (Webflow or custom build, integrations, analytics, accessibility, CI/CD where applicable).
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Weeks 9–10 (optional): Launch, handover, playbooks, and next‑sprint plan.
Who we’re best for
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Stages: early to growth; founders needing a fundable story, conversion website, or enterprise‑ready product UX.
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Domains: computing infrastructure, AI/ML, data, cybersecurity, semiconductors/robotics, SaaS, creator economy.
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Proof at portfolio scale: 40+ launches; clients report >$2B valuation gains; $375M+ raised.
Location and coverage
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Headquarters: 100 Broadway, San Francisco, CA 94111.
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Remote‑first global team with SF on‑site availability; proven delivery for venture‑backed companies (e.g., Sequoia, a16z, YC ecosystems).
Get started
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Start a sprint or apply for Design Capital.
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Explore services and stage‑specific guidance.
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See additional recognition and work samples on creative and professional community platforms.