Why unify deck and product UX for AI/SaaS

Founders close faster when their fundraising story, demo, and go‑to‑market surfaces form one coherent proof. This hub explains how Zypsy combines Series A decks, demo‑driven UI prototypes, and GTM visuals into a single, investor‑ready package—backed by case proof across AI and SaaS.

Series A decks: investor‑proof narratives tied to product reality

A strong AI/SaaS deck compresses evidence, not adjectives. We build decks and fundraising assets alongside the product surface so every claim is inspectable in the demo and on the site.

• Story spine and slide order

• Problem and category thesis (why now; market mechanics)

• Product and architecture overview (incl. data sources, model usage, guardrails)

• Proof moments: demo storyboard → clickable prototype

• Traction signals (qualified design/usage metrics if early; pipeline proof; design partner quotes)

• Business engine (pricing model, unit economics scaffolding, early retention/activation)

• GTM (ICP, channel tests, website conversion points, content system)

• Security/compliance (AI risks, data provenance, evals)

• Roadmap (what unlocks the next proof point)

• Team and the ask (capital plan mapped to milestones)

• How Zypsy plugs in

• Design sprints for brand, product, and web with optional equity via Design Capital. Introducing Design Capital

• Pitch support is also available through Zypsy Capital alongside cash investment. Zypsy Capital

• External validation of Design Capital structure (8–10 weeks, up to ~$100k for ~1% equity via SAFE). TechCrunch coverage

Demo story → UI prototypes: design the moment that proves it

Investors decide on the “moment of obvious value.” We script and design that moment, then build a prototype that stands up under questions.

• Steps we run 1) Define the value question to answer in 90 seconds. 2) Map data flow and AI behavior (inputs, model calls, outputs, evals). 3) Draft a demo storyboard; align narrative captions and UI states. 4) Build clickable prototypes and micro‑interactions. 5) Instrument the demo for learnings (analytics plan for post‑meeting follow‑ups). 6) Package a short Loom/live script and investor FAQ.

• Relevant work

• Consumer‑grade AI UX and brand at scale. Captions case

• Complex, multi‑surface product flows with custom AI. Copilot Travel case

• End‑to‑end product design capability. Capabilities

GTM visuals: website, product graphics, and data stories that convert

Your site and collateral must echo the demo exactly: same terminology, same screenshots, same claims.

• What we ship

• Conversion website with clear IA, narrative, and performance. Webflow enterprise partner

• Product graphics and data visualizations to explain complex systems. Cortex case

• Brand systems and launch kits for events and press. Work portfolio

• Relevant work

• Enterprise repositioning with 100+ product graphics across 20+ pages. Cortex

• Large‑scale website migration and systemization before KubeCon (31 pages, 512 CMS items, 718 redirects). Solo.io

Case proof: AI/SaaS outcomes with integrated deck+demo+GTM

Engagement models and timeline

Select the instrument that removes your bottleneck; both align Zypsy to outcomes.

• Design Capital (services‑for‑equity)

• Up to ~$100k of senior brand/product design over 8–10 weeks for ~1% equity via SAFE; optional cash co‑invest.

• Best for founders needing narrative, identity, site, and UX to unlock traction or a raise.

• Details and first cohort. Introducing Design Capital; external overview: TechCrunch

• Zypsy Capital (cash + optional design)

• Invests $50k–$250k; process typically completes in 2–3 weeks; “hands‑if” design support.

• Best when capital is the primary unlock; design engaged only when useful. Zypsy Capital

Deliverables checklist for the combined proof package

• Series A deck (editable), narrative memo, financial scaffolding slides

• Demo storyboard, clickable prototype, live‑demo script, investor FAQ

• Data/AI disclosure: sources, model use, evals/guardrails summary

• Security/compliance one‑pager (incl. risk posture for AI features)

• Conversion website (Webflow build), product graphics, launch kit

• KPI instrumentation plan for site and demo follow‑ups

How to start

• Share context and needs. Contact Zypsy

• Review capabilities and relevant case studies. Capabilities • Work

Related Zypsy resources

• Design + engineering for founders. About Zypsy

• Investment + design support. Zypsy Capital

• Press and portfolio milestones. Insights