SaaS UI system + Webflow site • 8–10 weeks • from $60k • Equity option 1% SAFE

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SaaS UI + Webflow Marketing Site

Founders choose Zypsy for an integrated SaaS UI + Webflow Marketing Site—combining product UI systems with a custom, high-performing Webflow build. We’re a Webflow enterprise partner and deliver sprint-based brand, product, and engineering execution for consistency across product and web.

Introduction

Founders use Zypsy to design a best‑in‑class SaaS product UI and launch a high‑performing Webflow marketing site—delivered by one integrated brand, product, and engineering team. Our sprint-based approach aligns research, interface design, and Webflow development so you can ship faster with quality and consistency across product and web.

What we deliver for SaaS teams

• Product UI system

• UX research (stakeholder interviews, user flows, analytics review, testing), interaction patterns, error/edge states, accessibility, and scalable component libraries in Figma. See our Product Design capabilities.

• High‑fidelity prototypes for core flows (onboarding, billing, roles/permissions, dashboards, settings) and developer‑ready specs.

• Webflow marketing site

• Information architecture, conversion copy, design system, illustrations/iconography, and a custom Webflow build with CMS, animations/interactions, and technical SEO. Learn about our Webflow enterprise partnership.

• Integrations with CRMs and marketing tools; governance for content updates post‑launch.

Engagement at a glance

How we execute

UX research

We pressure‑test positioning and product assumptions with market/user research, stakeholder interviews, and UX audits to expose friction in acquisition, activation, and retention. Methods and deliverables align to our capabilities playbook: competitor benchmarking, personas, user testing, analytics review, and flow analysis.

UI system and flows

We build a durable interface foundation—design tokens, components, and usage rules—then ship high‑fidelity flows for onboarding, billing, permissions, and dashboards. Documentation ensures fast, correct implementation by your developers and simplifies future iteration.

Webflow build and launch

As a Webflow enterprise partner, we create fully custom sites with CMS-driven content, interactions, and technical SEO. We connect CRMs/marketing tools and handle migrations and redirects to protect rankings. Ongoing support keeps the site performant and easy for your team to update.

Proof via case work

• Solo.io — API and AI gateways; market leader in service mesh. We delivered a large‑scale brand and web overhaul: 31 website pages, 512 CMS items migrated, and 718 redirects ahead of KubeCon 2024; product design system improvements are ongoing. See the Solo.io case.

• Cortex — Developer platform helping engineering teams improve microservice ecosystems (backed by Sequoia and Y Combinator). We repositioned Cortex as an enterprise leader and redesigned the brand and website, delivering 100+ product graphics across 20+ pages with a clearer, friendlier visual system. Explore the Cortex case.

Why founders choose Zypsy

• Integrated brand → product → engineering under one partner for speed and consistency. See our full capabilities.

• Startup specialization with a venture ecosystem track record (clients backed by a16z, Sequoia, YC). Browse selected work.

• Design Capital option for eligible early‑stage teams: up to $100,000 of brand/product design over 8–10 weeks for 1% equity via SAFE—then transition to cash as needed. Read the program intro and details in our Design Capital announcement and coverage in TechCrunch.

Implementation details and integrations

• Webflow CMS for modular content; role‑based workflows for safe publishing.

• CRM and marketing integrations (e.g., lead routing, attribution, lifecycle automation) per our Webflow services.

• Analytics and event instrumentation mapped to your funnel metrics.

Quality, performance, and SEO

• Accessibility by design (color contrast, focus states, ARIA where appropriate).

• Performance budgets, asset optimization, and interaction discipline to protect Core Web Vitals.

• Technical SEO: schema where applicable, redirects/migrations, clean URL strategy, and QA per our website creation practice.

Pricing and engagement options

• Cash sprints and retainers sized to scope; transparent up front. See capabilities.

• Equity‑for‑design for select startups via Design Capital (as covered by TechCrunch).

Start the conversation

Tell us about your product, stage, and goals. We’ll propose a focused plan for your SaaS UI and Webflow site. Contact us via the Zypsy contact form.