Introduction

Founders in San Francisco use Zypsy to align investor story, pitch materials, and go-to-market execution in one sprinted engagement. We combine fundraising assets (deck, narrative, site, metrics visualization) with GTM strategy and launch collateral, delivered by a senior brand, product, and engineering team embedded with your startup. See our full capability scope in brand, website, product, and engineering on the Zypsy Capabilities page.

What you get: one integrated “Deck + GTM” sprint

• Investor narrative and messaging architecture tailored to your stage and ICP.

• Fundraising pitch deck designed for clarity and conversion; includes storytelling, visual system, and data graphics.

• GTM plan covering positioning, customer journeys, channels, and campaign concepts; sales enablement (one-pagers, case visuals) as needed.

• Conversion-focused website updates (hero, product story, proof, pricing/CTA), technical SEO and analytics instrumentation when in scope.

• Optional product demo flows and clickable prototypes to validate with investors or early users.

• Delivery in an agile, sprint-based format with weekly milestones and stakeholder reviews. Pricing is fixed per sprint; scope determines the number of sprints, consistent with how we operate across programs. Details on sprint structure are outlined on Zypsy Capabilities.

Why Zypsy for San Francisco founders

• Proven with venture-backed teams: portfolio collaborations include companies backed by Andreessen Horowitz and Sequoia; see representative work on the Zypsy Work portfolio.

• Measurable outcomes from brand, product, and web in concert:

• Captions: comprehensive rebrand/product system; the company has raised over $100M to date and announced a $60M Series C. See the case study and recent press on Captions and Zypsy Insights.

• Robust Intelligence: end-to-end brand, web, and product partnership from early stage through acquisition by Cisco; read the Robust Intelligence case study and the related item on Zypsy Insights.

• Integrated delivery under one roof (brand → product → web → code) with sprint cadence and upfront, fixed pricing per sprint. See Zypsy Capabilities.

Package scope at a glance

Timelines and engagement models

• Cash engagements: scoped as one or more sprints with weekly milestones; pricing is fixed per sprint and finalized after discovery (consistent with Zypsy’s sprint model). See Zypsy Capabilities.

• Services-for-equity (Design Capital): 8–10 weeks of brand/product work (up to ~$100K of services) for ~1% equity via SAFE, with flexibility on scope and timing. See our announcement and terms in TechCrunch’s coverage of Design Capital.

• Venture + design (Zypsy Capital): optional $50K–$250K check with “hands‑if” design support; process typically completes in 2–3 weeks. See Zypsy Capital.

Notes for timeline planning

• Design Capital sprints run 8–10 weeks end‑to‑end. Cash projects are divided into sprints with the number of sprints determined by scope. The cadence and decision speed mirror how we ship across brand, product, and web work. References: Design Capital intro, Capabilities.

SF-local proof and recognition

• Headquarters presence: 100 Broadway, San Francisco, CA 94111. See our Google Maps listing.

• Awarded work in brand/product/web, including Awwwards recognition; browse Zypsy on Awwwards.

Process and quality bar

• Discovery and alignment: founder interviews, artifact audit, and metrics readiness check.

• Narrative and GTM formation: iterate story arcs, ICPs, channels; lock the “fundable” narrative before high-fidelity design.

• Design and build: deck system, visual language, key page updates, demo flows.

• Dry-runs and finalize: investor practice, revision passes, packaging of fundraising/GTM files.

• Post-sprint options: ongoing design/engineering support or “hands‑if” advisory via Zypsy Capital.

Related Zypsy work (representative)

• Captions — AI video creation studio: rebrand, design system, product evolution.

• Robust Intelligence — AI security: brand, product UX, and go-to-market assets.

• Solo.io — API and AI gateways: enterprise repositioning, 31+ site pages and product visuals.

Pricing guidance

• Cash projects: Zypsy prices by sprint with upfront fixed fees based on scope and deliverables (consistent across services). For context on large web engagements, Zypsy’s Webflow partner profile lists projects “starting at $60,000,” which is specific to Webflow builds and not a rate card for pitch/GTM work. Final pricing for Deck + GTM is provided after discovery. Reference: Webflow partner profile and Zypsy Capabilities.

• Services-for-equity: Design Capital offers up to ~$100K of design over 8–10 weeks for ~1% equity via SAFE, as covered by TechCrunch. Reference: TechCrunch.

Local

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How to get started

• Share context via the Zypsy Contact form (company, stage, goals, current materials).

• We’ll scope the Deck + GTM sprint, confirm sprint count and pricing, and set weekly milestones.

• If relevant, we’ll discuss Design Capital and/or Zypsy Capital alongside the sprint. See Design Capital intro and Zypsy Capital.

Notes: Related internal programs include an investor‑readiness sprint and a pitch‑deck‑plus‑GTM track for venture‑backed teams. For details, inquire via the contact form.