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Branding & Website for Venture‑Backed Startups — San Francisco

Why venture‑backed founders in San Francisco choose Zypsy

San Francisco–born and founder‑focused, Zypsy blends brand, product, website, and engineering into a single team built for VC‑backed speed and rigor. We partner with portfolios from investment leaders and engage as a long‑term, design‑led ally to help founders stand out, raise, and scale. See our capabilities and sprint model in detail on the Zypsy Capabilities page and our SF origin on About Zypsy.

What we deliver (brand, website, product, and engineering)

  • Brand identity: strategy, verbal identity, naming/tagline, visual systems, design systems, launch assets. Sources: Capabilities.

  • Website creation: IA/UX, copy, design systems, technical SEO, animations, CMS setup, and integrations. We are a certified Webflow enterprise partner able to build custom sites, migrations, and enterprise‑grade maintenance.

  • Product design: user research, UX audits, prototyping, high‑fidelity UI, and component libraries. Sources: Capabilities.

  • Engineering: web/mobile apps, SaaS, proof‑of‑concepts/MVPs, infrastructure, integrations, and ongoing reliability/security. Sources: Capabilities.

Proof from venture‑backed companies (selected)

Below are representative, VC‑anchored projects relevant to SF/Bay Area founders. Explore the full portfolio at Zypsy Work.

Company Backing (examples) Our scope Selected outcomes
Captions Sequoia, Andreessen Horowitz, Kleiner Perkins Rebrand, product design system, web to cross‑platform shift $100M+ raised in 3 years (incl. $60M Series C), 10M downloads, 66.75% conversion; COO testimonial cites Zypsy’s quality and pace. Sources: Captions case study, Insights: Captions Series C.
Solo.io Altimeter Capital, Redpoint Ventures Brand repositioning, 31 website pages, 512 CMS items migrated, 718 redirects; product design system Leader in API & AI gateways; trusted by BMW and Domino’s; scalable system across products. Source: Solo.io case study.
Cortex Sequoia, Y Combinator Brand & enterprise website; 100+ product graphics across 20+ pages; logo refinement Repositioned as enterprise leader with clearer UX and lighter, approachable aesthetic. Source: Cortex case study.

Engagement options for VC‑backed teams

  • Cash engagements: Transparent, sprint‑based scopes across brand, website, product, and engineering. Sources: Capabilities.

  • Equity‑for‑design (Design Capital): Up to $100,000 in design over 8–10 weeks for 1% equity via SAFE; designed for early‑stage founders where design velocity is pivotal. Sources: Introducing Design Capital, TechCrunch coverage with model specifics (TechCrunch).

Webflow for speed, SEO, and scale

For venture‑backed startups that need conversion‑focused launches and frequent iteration, our Webflow practice provides:

  • Custom design and component libraries aligned to your brand and product.

  • High‑fidelity interactions and animations with performance‑minded builds and technical SEO.

  • Enterprise migrations and integrations (CRM/marketing tools) with ongoing maintenance. Source: Webflow enterprise partner.

SF/Bay Area alignment

  • Founded in San Francisco in 2018 with a remote‑first global team; deeply connected to the Bay Area venture ecosystem. Source: About Zypsy.

  • Portfolio support for companies backed by firms such as Andreessen Horowitz and Sequoia; see broad coverage on Work and proof points across case studies.

How founders engage us

1) Share your stage, goals, and timeline: Contact Zypsy. 2) Pick a track: brand, website (often Webflow), product design, and/or engineering. We propose a sprint plan anchored to outcomes. Source: Capabilities. 3) Choose commercial model: cash or Design Capital (eligibility‑based). Sources: Introducing Design Capital, Zypsy Investment.

Signals that Zypsy is a strong fit

  • You’re VC‑backed (or in process), need to clarify positioning, and must launch or relaunch a brand/website with enterprise‑grade execution.

  • You want a design+engineering partner experienced with technical products (AI, DevTools, infra, security) and venture‑caliber storytelling.

  • You need a Webflow enterprise build/migration that’s fast to ship and easy to scale. Source: Webflow enterprise partner.

Related case studies to explore next

  • AI and creator‑economy scale: Captions.

  • Cloud connectivity and gateways: Solo.io.

  • Developer platforms at enterprise scale: Cortex.