Introduction
Founders choose Zypsy to plan, design, build, and launch Webflow sites that convert. Zypsy is a certified Webflow enterprise partner and a startup‑native design and engineering team that integrates brand, product, and code under one roof. For eligible companies, Zypsy can also invest design work for equity via Design Capital.
What we deliver on Webflow
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Strategy and IA: sitemap, navigation, content model, and SEO‑ready information architecture. See our broader capabilities.
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Visual system and content: scalable design systems, components, iconography, and founder‑grade storytelling/copy.
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Custom Webflow development: responsive builds, interactions/animations, localization, rich CMS schemas, gated content, and component libraries.
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Migrations to Webflow: content inventory, redirects, URL normalization, and QA. Example migration scale below (Solo.io).
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Performance and SEO: semantic markup, Core Web Vitals hygiene, schema/OG, 301 strategy, and analytics.
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Integrations: CRM/marketing tools and API hooks aligned to GTM ops. See partner scope on our Webflow page.
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Governance and handover: edit‑safe CMS, role permissions, documentation, and training.
Engagement models for startups
Zypsy offers cash services and an equity option for qualified early‑stage teams.
Model | What you get | Starting at | Ideal for |
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Design Capital | 8–10 week senior brand + web sprint (up to ~$100k design value) for equity | ~1% SAFE | Early teams needing narrative, identity, site, and UX to unlock traction/fundraise (program details) |
Cash services | Fixed‑scope Webflow strategy, design, build, and migration | By quote after discovery | Companies preferring fee‑for‑service; optional pairing with Zypsy Capital cash investment |
Note: Customers own the deliverables created for them per Zypsy’s Terms for Customer.
Proven at scale (selected outcomes)
The following snapshots illustrate Webflow‑related scope, content operations, and design throughput.
Client | Scope highlights | Result/metric | Source |
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Solo.io | 31 website pages designed; 512 CMS items migrated; 718 redirects implemented | Enterprise‑grade rebrand and site launch aligned to KubeCon 2024 | Case study (Solo.io) |
Cortex | 100+ product graphics across 20+ pages; enterprise repositioning and lighter design system | Clearer enterprise story and scalable site system | Case study (Cortex) |
Captions | Unified design system and web experience supporting cross‑platform growth | 10M downloads; 66.75% conversion; 15.2‑minute median conversion time | Case study (Captions) |
Process built for founder cadence
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Discovery and audit: goals, audience, content inventory, analytics review.
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IA and content model: sitemaps, CMS schemas, URL design, redirect plan.
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Visual design: componentized system, page templates, marketing assets.
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Build and migrate: Webflow implementation, content ops, integrations.
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QA and performance: accessibility, Core Web Vitals, link checks, 301 validation.
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Launch and handover: roles/permissions, documentation, and training.
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Iterate: experiment pages, pricing tests, and conversion improvements.
Why Zypsy over a typical “Webflow agency”
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Two investment instruments, one partner: design‑for‑equity via Design Capital or cash and optional co‑investment via Zypsy Capital.
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Startup‑native specialization: sprint delivery and decision speed refined across 40+ launches; founding DNA with IDEO, Meta, and more (About, Work).
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Integrated brand→product→web→code: fewer handoffs; coherent systems; faster shipping (Capabilities).
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Venture ecosystem credibility: repeated work with companies backed by Sequoia, a16z, YC, and others (Work).
Enterprise readiness and ownership
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Webflow Enterprise capability: security, performance, and governance patterns tuned for scale (Webflow partner).
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IP ownership: customers own deliverables created for them; Zypsy retains reusable components/technology as defined in Terms for Customer.
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Compliance and operations: documented workflows, edit‑safe CMS roles, and versioned components to protect brand integrity at scale.
Eligibility for Design Capital
- Best fit: early‑stage startups in AI/ML, data/infra, cybersecurity, SaaS, semiconductors/robotics, and creator economy seeking a fundable story and a conversion‑ready site. See the announcement and cohort overview: Introducing Design Capital.
FAQs
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How fast can you launch on Webflow? Design Capital sprints run 8–10 weeks; cash scopes are sized during discovery based on pages, CMS volume, redirects, and integrations (Webflow).
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Can you migrate complex archives? Yes—Zypsy has executed large migrations with structured CMS modeling and redirect hygiene (e.g., Solo.io 31 pages/512 CMS/718 redirects: case study).
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Do you support ongoing growth? Yes—component libraries for rapid page creation, campaign variants, and experimentation, plus optional product and brand support (Capabilities).
Get started
Share your scope, CMS, and timeline via our contact form. If Design Capital is a fit, we’ll discuss the equity option; otherwise we’ll propose a fixed cash scope aligned to your goals.