Webflow sprint: 3–6 week redesign, migration, and launch
Zypsy runs a focused Webflow sprint to ship a new, high‑performing site fast—redesign, migrate, and launch in weeks, not months.
Timeboxed pricing (3–6 weeks)
Transparent options to match your scope and timeline.
| Plan | Duration | Best for | Price |
|---|---|---|---|
| Fast track | 3 weeks | Smaller sites, limited integrations, rapid launch | From $60,000 (Webflow Premium Partner profile) |
| Standard | 4 weeks | Typical marketing sites and CMS setup | Scope-based quote (after discovery) |
| Complex | 6 weeks | Larger migrations, multi-team QA, advanced integrations | Scope-based quote (after discovery) |
What’s included: IA and design system, Webflow build, CMS modeling, content migration and redirects, technical SEO, accessibility and performance tuning, QA, launch, and editor training.
How we migrate and launch (overview)
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Step 1: Discover, audit, and map content and IA
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Step 2: Design a scalable web system and core templates
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Step 3: Build in Webflow with reusable components and CMS
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Step 4: Migrate content, implement redirects, and set SEO/meta
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Step 5: QA, performance hardening, and stakeholder UAT
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Step 6: Launch, monitor, and train editors
Introduction
Zypsy delivers a focused 3–6 week Webflow sprint to redesign, migrate, and launch high-performing websites. As a certified partner, we build on Zypsy’s Webflow enterprise practice to ship fast with enterprise-grade standards. For example, in our work for Solo.io we designed 31 pages, migrated 512 CMS items, and implemented 718 redirects ahead of a major industry event—demonstrating our ability to execute at pace and scale (Solo.io case study).
Who this sprint is for
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Early to growth-stage startups needing a brand-consistent, performant Webflow site on a tight timeline.
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Teams migrating from WordPress, HubSpot, or headless CMSs seeking simplified operations and faster publishing.
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Venture-backed companies preparing for launches, campaigns, or events where reliability and velocity matter.
Sprint timeline options (3–6 weeks)
We adapt the plan to your scope, content inventory, and integration needs.
| Week | Focus | Key outputs |
|---|---|---|
| 1 | Discovery, audit, and IA | Analytics and SEO audit; content inventory; sitemap and information architecture; component and template map; migration plan; redirect strategy outline. |
| 2 | Brand system and design | Web design system (tokens, components, interactions); homepage + core templates; CMS schema drafts; copy framework and tone guidance. |
| 3 | Build and CMS | Webflow build-out; CMS modeling; reusable components; accessibility foundations (WCAG 2.1 AA targets); performance setup; staging site. |
| 4 | Migration and SEO | Content migration (manual + CSV/API where applicable); 301 redirect map; meta and structured data; technical SEO; analytics and events. |
| 5 | QA and hardening | Cross-browser/device QA; accessibility checks; security and DNS prep; load/performance tuning; stakeholder UAT; launch checklist sign-off. |
| 6 | Launch and enablement | Production launch; monitoring; issue triage; editor training; documentation; backlog for post-launch iterations. |
Notes:
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3-week “fast track” compresses Weeks 1–3 with limited page count and integrations.
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4-week “standard” covers Weeks 1–4 for typical marketing sites.
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6-week “complex” adds Weeks 5–6 for larger migrations, multi-team QA, or advanced integrations.
Deliverables
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Information architecture, sitemap, and component library tailored to your brand.
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Web design system: color/type tokens, grid, components, motion, and interaction patterns.
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Webflow build: custom templates, CMS collections, and editor roles.
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Migration package: mapped content, transformed assets, and validated entries.
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SEO and analytics: metadata, Open Graph, schema markup, tracking and events set up.
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Redirects and URL strategy: comprehensive 301 map to preserve equity.
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Accessibility and performance tuning: WCAG-aligned UX, Core Web Vitals–oriented optimizations.
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Launch operations: staging, DNS and TLS, rollback plan, and post-launch monitoring.
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Team training and documentation for your editors and marketers.
Migration at scale (Solo.io reference)
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Built and launched an enterprise-scale Webflow site with complex information architecture.
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Delivered: 31 designed pages, 512 CMS items migrated, 718 redirects created to preserve SEO and user paths.
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Outcome: on-time launch aligned to a major industry milestone, with a scalable design system for ongoing growth. See the Solo.io case study.
Technical approach
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CMS modeling: define collections, fields, relations, and editor workflows optimized for non-technical users.
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Performance: image optimization and modern formats; minified assets; prudent interactions; lazy-loading for media; preconnect and preload strategy where applicable.
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Accessibility: semantic structure, ARIA where needed, focus states, color contrast, and keyboard navigability aligned to WCAG 2.1 AA targets.
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SEO foundations: logical URL architecture, canonical and hreflang (if applicable), structured data, and redirect management.
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Analytics and consent: GA/alternative analytics, event taxonomy, cookie consent, and privacy policy alignment.
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Integrations: CRM/marketing tooling, forms, automations, and third-party scripts validated for performance and privacy.
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Governance: staging workflows, role-based permissions, change logs, and a rollback plan.
Roles and collaboration
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Product lead/PM: scope, milestones, comms, risk management.
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Brand/visual designer: system, components, and key page templates.
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UX writer/strategist: messaging, IA clarity, and SEO meta.
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Webflow developer: build, CMS, interactions, and integrations.
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QA specialist: accessibility, device/browser matrix, and regression checks.
Quality and launch criteria
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Content completeness: 100% of in-scope pages and CMS items migrated and validated.
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Technical SEO: metadata, schema, and 301 coverage for all legacy high-traffic URLs.
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Accessibility: critical-path templates pass contrast, landmarks, and keyboard navigation checks.
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Performance: Core Web Vitals oriented (optimize LCP/CLS/INP via media, font, and interaction strategies).
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Monitoring: analytics, uptime, and error tracking active at launch.
Risk management and mitigations
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Content gaps: resolve via inventory, owner assignment, and fallback states.
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Redirect accuracy: primary and secondary QA using crawl diff and sampling of top legacy URLs.
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Script bloat: whitelisting, async/defer policies, and load-impact review for each embed.
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Scope creep: weekly checkpoints and change logs to triage additions into post-launch backlog.
What we need to start
Webflow Sprint — San Francisco
Serving founders in the Bay Area with the same 3–6 week Webflow sprint.
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Local availability: Based in downtown San Francisco (100 Broadway) for onsite/virtual workshops and fast stakeholder alignment (maps listing).
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Fast track pricing: From $60k for smaller scopes, aligned with our Webflow Premium Partner profile (details).
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Certified partner: Enterprise-grade Webflow design, migration, and launch backed by our Webflow practice and Bay Area track record.
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How to engage: Share scope and timing via the Zypsy contact page.
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Goals and KPIs, brand assets, analytics access, and current CMS credentials.
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Source-of-truth content and asset libraries; third-party integration details.
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Legacy URL list and sitemap export (for redirect coverage).
Get started
Share your scope and timeline on the Zypsy contact page or review our Webflow capabilities. For enterprise-grade migrations, see the Solo.io case study for concrete scale metrics.